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Table of Contents
- Introduction
- Overview of ASO Paris
- ASO Spy Glass: Backlink Analysis and Research Tool
- Creating a Project
- Analyzing Backlink Profile
- Backlinks Dashboard
- Linking Domains Dashboard
- Anchor Text and Linked Pages Analysis
- Referral Traffic Analysis
- Panel to Risk Metric
- Disavowing Harmful Backlinks
- Historical Data Module
- Domain Comparison
- Bulk Analysis Tool
- Customizable Reporting
- Schedule Tasks with ASO Spy Glass
🔍 SEO Spy Glass: The Ultimate Backlink Analysis Tool
Are you looking for a comprehensive backlink analysis and research tool? Look no further, as ASO Paris brings you ASO Spy Glass! In this article, we will explore the features and functionalities of this powerful tool to help you boost your website's SEO performance. From analyzing backlink profiles to identifying harmful links, ASO Spy Glass has got you covered. So let's dive in and uncover how you can leverage this tool to optimize your website's backlink strategy and outperform your competitors.
1. Introduction
ASO Paris, the all-in-one SEO toolkit, offers a range of tools to enhance your ASO efforts. In this tutorial, we will focus on ASO Spy Glass, a tool designed for backlink analysis and research. By using this tool, you can gain insights into your own backlink profile, spot potentially harmful links, analyze your competitors' backlinks, and uncover their link building strategy.
2. Overview of ASO Paris
Before we delve into the details of ASO Spy Glass, let's take a moment to understand what ASO Paris is all about. ASO Paris is a comprehensive toolkit that covers every aspect of ASO (App Store Optimization). Whether you are an app developer, digital marketer, or business owner, ASO Paris provides you with the tools and insights you need to optimize your app's visibility and increase organic downloads. In addition to ASO Spy Glass, ASO Paris offers tools like Rank Tracker and Website Auditor, which we highly recommend exploring.
3. ASO Spy Glass: Backlink Analysis and Research Tool
ASO Spy Glass is a powerful tool that helps you analyze and research backlinks. Let's walk through the steps of using ASO Spy Glass effectively:
Creating a Project
To start analyzing a backlink profile, you need to create a project in ASO Spy Glass. Launch the tool and enter the URL of the site you want to monitor. It could be your own site or a competitor's site. Next, set the range of results you want ASO Spy Glass to collect by choosing a suitable option, such as domain and subdomains, domain only, or exact URL. Click on "Get Backlinks" and wait for the tool to gather the backlinks and load them into the project, along with the overall domain metrics.
Analyzing Backlink Profile
Once the backlinks are loaded into the project, you will be switched to the summary section under the backlink profile. Here, you will see an overview of your backlink stats, including the number of backlinks, referring domains, unique IPs, live backlinks, and linking domains. You can also view progress graphs for new and lost backlinks and linking domains over the past month. Additionally, there is a map of your links, anchor text stats, and your most linked-to pages.
To save the backlink summary table, click on the icon and the stats will be saved in a PDF file for in-depth analysis of your backlink profile.
Backlinks Dashboard
The backlinks dashboard is the place where you can explore individual links and their properties. You can switch between all backlinks, do-follow and no-follow links, links from homepage, text, and image links. If some non-backlinks haven't been found by ASO Spy Glass with Link Explorer, you can manually add them to your project by clicking the plus button and entering the backlinks. You can also remove any unwanted backlinks from the project by selecting them and choosing "remove backlinks from project."
Linking Domains Dashboard
Similar to the backlinks dashboard, the linking domains dashboard allows you to analyze referring domains rather than individual links. You can use the same filters to switch between all domains, do-follow and no-follow links, links from homepage, and filter out specific TLDs. This dashboard helps you analyze the distribution of anchor text and linked pages for the backlinks.
Anchor Text and Linked Pages Analysis
Under the backlink profile, you will find two additional dashboards: the anchor text dashboard and the linked pages dashboard. The anchor text dashboard provides a summary widget with the total number of unique anchors, anchor diversity diagram, and anchor distribution by type. You can explore the list of anchor text associated with the backlinks in your project and analyze their stats, including link type, image alt text, number of backlinks, and number of do-follow backlinks.
The linked pages dashboard uncovers all the linked pages of the backlinks in your project, along with related stats such as the number of backlinks, do-follow backlinks, linking domains, and the linked page's status code. This dashboard allows you to check if the backlink leads to a live and accessible page on your site.
4. Referral Traffic Analysis
To analyze the traffic your site receives through backlinks, turn to the referral traffic dashboard. To sync your Google Analytics account with ASO Spy Glass, click on the "Update Traffic" button and enter your Google Analytics credentials. Once the account is connected, the tool will gather data from GA for the backlinks in your project. The referral traffic dashboard provides insights into the overall number of referral sessions received from each domain, the overall bounce rate, and the number of backlinks from each domain. Additionally, you can explore the referral sessions and bounce rate for each linked page.
5. Panel to Risk Metric
The panel to risk metric in ASO Spy Glass allows you to detect harmful links in your backlink profile and evaluate their potential impact on your website's SEO. By analyzing the penalty risk associated with each link, you can identify the links that may put your website at risk of being penalized by Google. Links with a penalty risk value of 70 to 100% should be checked immediately, as they are most likely to harm your website's search engine rankings. Links with a 30 to 70% risk value are potentially harmful, and you should take a closer look at them. Links with a 0 to 30% penalty risk value are considered safe to have in your link profile.
6. Disavowing Harmful Backlinks
In case some of the backlinks in your profile turn out to be harmful or toxic, and you cannot remove them by contacting the website owners, you may decide to disavow them with the help of Google's Disavow Tool. With ASO Spy Glass, you can generate a disavow file directly in the application. Select the backlink pages or domains you want to disavow, right-click the selection, and choose "Disavow Backlinks" or "Disavow Domains." You can also add comments to the records you are disavowing for future reference. Once you've added all the links to your disavow list, save the file and upload it to Google Webmaster Tools for disavowing.
7. Historical Data Module
ASO Spy Glass allows you to tap into the historical index for your site and competitors. With the historical data module, you can track changes in your backlink profile over time and identify the tactics that bring you the most backlinks. This module also enables you to monitor your competitors' backlink profiles and gain insights into their link building strategies.
To access the historical data module, go to the backlinks historical report and enter the domain or specific web page URL you want to research. Choose the search mode and the period you want to analyze. The history graph will show the changes in your backlink profile, with spikes and falls indicating the number of gained or lost backlinks. You can further explore the gained and lost backlinks within the selected period and analyze their link types, anchor details, and more.
8. Domain Comparison
Analyzing your competitors' backlink profiles is essential for devising an effective link building campaign. The domain comparison module in ASO Spy Glass allows you to compare your website with your competitors' sites. Enter the URLs of the competitor sites, and ASO Spy Glass will generate a table comparing your site with the specified competitors. This table provides insights into various backlink factors such as domain strength, number of do-follow backlinks, anchor data, and linked pages. By evaluating the overall rating score for each website, you can assess the strength of your competitors' link profiles and identify areas for improvement.
9. Bulk Analysis Tool
To gain a broader perspective on your backlink metrics against your competitors, ASO Spy Glass offers the bulk analysis tool. This tool allows you to analyze important backlink metrics for up to 200 domains at once. By running a mass niche analysis, you can quickly assess how far ahead or behind your competitors are in terms of backlink factors. Simply paste the list of your domains or page URLs, choose the search mode, and analyze the backlink stats that ASO Spy Glass provides. You can customize the workspace by adding columns to show even more metrics.
10. Customizable Reporting
ASO Spy Glass provides customizable report templates that can be saved as HTML or PDF files, making it easy for you to share your findings with clients. To customize a report, click on the "Edit" button in the report template. You can add various widgets to the template, edit or remove existing widgets, and customize the report settings such as color and font. Please note that white-label reporting is available only for Enterprise level users, allowing you to save reports as HTML or PDF files without any watermark.
11. Schedule Tasks with ASO Spy Glass
ASO Spy Glass offers the ability to automate tasks through its Scheduler. You can create scheduled tasks to perform certain actions automatically. For example, you can schedule a task to rebuild your project on a specific timing and recurrence basis. This saves you time and ensures that your project is always up to date without the need for manual intervention.
To create a schedule task, go to Preferences > Scheduler and Alerts and click on "Add." Choose the task you want ASO Spy Glass to perform, specify the timing and recurrence rules, and save the task. ASO Spy Glass will automatically perform the scheduled task according to the rules you've set.
In Conclusion
ASO Spy Glass is a powerful backlink analysis and research tool that empowers you with valuable insights into your backlink profile and that of your competitors. By utilizing its features, you can optimize your link building strategies, identify harmful links, and stay ahead in the race for higher search engine rankings. So why wait? Start using ASO Spy Glass today and unleash the full potential of your backlink strategy!
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