Discover KDP Keywords in Just 10 Minutes

Discover KDP Keywords in Just 10 Minutes

Table of Contents

1. Introduction
2. The Importance of Keywords for KDP
3. Step 1: Building a List of Descriptive Words
4. Step 2: Installing DS Amazon Quick View
5. Step 3: Using Auto Suggest to Generate Keywords
6. Step 4: Analyzing Search Results for Each Keyword
7. Step 5: Evaluating Average Amazon Best Seller Rank (ABSR)
8. Step 6: Refining Your Keyword List
9. Step 7: Organizing and Tracking Your Keywords
10. Utilizing Unused Keywords

The Importance of Keywords for KDP

🔍 Introduction: In this article, I'm going to share my process for finding keywords for KDP (Kindle Direct Publishing) in less than 10 minutes. While it may take more time to find high-quality keywords, I'll keep this video concise to give you a quick overview. Keywords are crucial for the discoverability of your books, aiding in the search process for potential readers. However, it's essential to keep in mind that keywords alone do not sell books; other factors like book cover, description, and content contribute to sales. So, let's dive in and explore the step-by-step process of finding effective keywords for KDP.

💡 Step 1: Building a List of Descriptive Words: Start by brainstorming and building a list of words that accurately describe your book. Imagine someone asking you to describe your book in just a few words. Don't overthink this step; it's just to get your creative juices flowing. Later on, you'll discover more keywords during the research process.

⚙️ Step 2: Installing DS Amazon Quick View: Install the DS Amazon Quick View browser extension to streamline your keyword research. This free tool displays product details directly in the search results, eliminating the need to visit each product page individually. Make sure to enable it for incognito mode to get unbiased and broader results.

🔎 Step 3: Using Auto Suggest to Generate Keywords: Open your browser in incognito mode and start typing the first word from your keyword list in the Amazon search bar. Let the auto suggest feature do its work and jot down any relevant keywords that appear. Only include keywords that truly reflect your book's content and avoid confusing potential readers.

🧐 Step 4: Analyzing Search Results for Each Keyword: Search each keyword from your list and focus on the number of products associated with the keyword visible in the top-left corner of the Amazon search page. Keywords with fewer than a thousand products are promising, while those with hundreds of thousands may require further investigation. Keep in mind that high search volume doesn't always guarantee success if the competition is too fierce.

📊 Step 5: Evaluating Average Amazon Best Seller Rank (ABSR): Scroll down the search page and pay attention to the Average Amazon Best Seller Rank (ABSR) or Amazon Sales Rank. The ABSR is determined by the number of sales in a specific category or product type. The lower the ABSR, the better the sales and ranking. Aim for an average ABSR below 100,000, which indicates approximately one sale per day. Be cautious of highly competitive keywords that make it difficult to achieve first-page placement.

✂️ Step 6: Refining Your Keyword List: After analyzing the search results and ABSR for each keyword, it's time to clean up your list. Separate the truly good keywords from the okay ones. Aim for 1-4 keywords that you can use as-is in the seven backend keywords section on KDP. For the remaining keywords, try to find overlaps and pair them up. Fill as many slots as possible since it improves visibility on Amazon. Consider using a spreadsheet or document to organize and track your keywords.

💻 Step 7: Organizing and Tracking Your Keywords: Use a spreadsheet or document to organize your keyword list and track each keyword's performance. This organization will come in handy when you need to troubleshoot or check the relevance of specific keywords over time. Additionally, make use of any remaining keywords in various areas like your book description, author bio, and A+ content. Utilize every opportunity to optimize your listing and boost discoverability.

🚀 Utilizing Unused Keywords: If you have leftover keywords that didn't make it into your backend keyword slots, find ways to incorporate them elsewhere, such as in your book description or author bio. Remember, each book has a separate author bio, so take advantage of this extra space to optimize your listing further. The goal is to cast a wide net and maximize your book's chances of being found by potential readers.

🔧 Publisher Rocket: A Faster and Easier Way: While the steps outlined above provide an effective manual approach to keyword research, there's a faster and easier alternative. Publisher Rocket is a keyword research software that simplifies the process. With Publisher Rocket, you can skip the initial five steps and dive right into refining and organizing your keyword list. Consider exploring Publisher Rocket for a more efficient keyword research experience.

That wraps up our guide on finding keywords for KDP. By following these steps and putting effort into keyword research, you can improve the discoverability of your books on the Amazon platform. Happy researching!

Highlights

• Discover the step-by-step process for finding effective keywords for KDP.
• Learn the importance of keywords in enhancing the discoverability of your books.
• Build a list of descriptive words to kickstart your keyword research.
• Install the DS Amazon Quick View browser extension for a smoother research experience.
• Utilize auto suggest to generate relevant keywords.
• Analyze search results and evaluate the Average Amazon Best Seller Rank (ABSR).
• Refine your keyword list and organize it using a spreadsheet or document.
• Make use of unused keywords in various areas of your Amazon listing.
• Consider using Publisher Rocket for faster and easier keyword research.

FAQ

Q: Can I use the same keyword in multiple slots in the backend keywords section on KDP?\ A: While you can use the same root keyword in multiple slots, it is recommended to cast a wider net by selecting different keywords. This approach increases the chances of your book being discovered by different search queries.

Q: How important is it to fill all the available slots in the backend keywords section on KDP?\ A: It is not mandatory to fill all the available slots, but it can be beneficial. By filling as many slots as possible, you provide more information to Amazon's algorithm and increase the chances of your book appearing in relevant search results.

Q: What should I do with unused keywords after refining my list?\ A: You can incorporate unused keywords in various areas of your Amazon listing, such as the book description, author bio, and A+ content. Utilize every opportunity to optimize your book's visibility.

Q: What is Publisher Rocket, and how can it simplify the keyword research process?\ A: Publisher Rocket is a keyword research software that streamlines the process of finding effective keywords for KDP. With Publisher Rocket, you can skip several manual steps, saving time and effort in your research.