Unlocking SEO Value: Making the Most of Nofollowed Links
Table of Contents:
- Introduction
- Understanding Nofollowed Links
2.1 What are Nofollowed Links?
2.2 Difference Between Followed and Nofollowed Links
2.3 Why Nofollowed Links Don't Pass SEO Value
- Types of Nofollowed Links
3.1 Social Media Links
3.2 Comment and Discussion Links
3.3 Open Submission Content Links
3.4 Profile Links on Social Media Platforms
3.5 Publishers' Nofollow Policies
- The Formula for Getting SEO Value from Nofollowed Links
- Examples of Contributing to Platforms for Followed Links
5.1 Quora Contributions
5.2 Commenting on Low Popularity Blogs
5.3 Following and Engaging on Twitter
5.4 Sharing Content on Instagram
5.5 Republishing on Platforms like Medium
- The Power of Nofollowed Links for Indirect SEO Value
- Conclusion
Understanding Nofollowed Links
In the vast realm of SEO, link building is a crucial strategy for increasing website visibility and search engine rankings. However, not all links are created equal. In this article, we will delve into the world of nofollowed links and explore how they can still provide SEO value, despite not passing link equity in the traditional sense.
Types of Nofollowed Links
Before we discuss the strategies to extract SEO value from nofollowed links, let's understand the different types of links that fall under this category.
Social Media Links
Social media platforms, including Facebook, Twitter, and LinkedIn, utilize nofollowed links to prevent the misuse of link building for boosting rankings. While leaving links in social media comments may not directly benefit your SEO, they can still contribute to brand exposure and potential link amplification.
Comment and Discussion Links
Popular blogs, news articles, forums, and Q&A sites often use nofollow attributes for the links within user-generated comments. Although these links may not provide immediate SEO value, they can attract the attention of editors and writers, leading to potential followed links in subsequent articles or posts.
Open Submission Content Links
Platforms like Quora and Reddit allow users to share their expertise and contribute content. While the links within these submissions may have nofollow attributes, they can still gain recognition, citations, and followed links from journalists and publications who find the information valuable.
Profile Links on Social Media Platforms
Profile links on social media platforms, such as Instagram, are often nofollowed. While links within posts may not pass SEO value directly, they can still serve as a means for interested users to find and connect with your website.
Publishers' Nofollow Policies
Certain publishers, like Inc, Forbes, BuzzFeed, and Huffington Post, may apply nofollow tags to external links within their articles. While this restricts direct SEO value, it doesn't mean your contributions are in vain. By creating compelling content that attracts editors' attention, you can increase the chances of them linking back to your website in future articles, thereby providing valuable SEO value indirectly.
The Formula for Getting SEO Value from Nofollowed Links
Now that we understand the various types of nofollowed links, let's explore the formula for extracting SEO value from them. The key is to contribute and engage on platforms where your target audience and relevant industry professionals are active.
For example, by providing insightful answers on platforms like Quora and being cited as a source in journalistic articles, you can establish credibility and attract followed links. Additionally, engaging and sharing related content with link targets on Twitter can lead to valuable followed links. Leveraging Instagram hashtags that journalists and writers in your field follow can also result in link requests for using your images or content.
Republishing your original content on platforms like Forbes, Medium, and LinkedIn's Pulse allows for wider exposure and the chance to link back to your website. Despite these platforms using canonical tags or nofollow attributes, they serve as distribution channels to reach potential readers who may eventually link to your content.
The Power of Nofollowed Links for Indirect SEO Value
While nofollowed links may not directly impact SEO rankings, they possess the potential to generate significant indirect SEO value. By leveraging these links to amplify your content, you increase the likelihood of it being discovered, shared, and ultimately linked to by reputable sources. This amplification helps search engines recognize the relevance and credibility of your content, leading to improved organic visibility and SEO performance.
Conclusion
In conclusion, don't underestimate the value of nofollowed links in your SEO strategy. By understanding the types of nofollowed links and employing the right tactics to engage and contribute on relevant platforms, you can still gain SEO value indirectly. Remember, it's not just about the immediate link equity but also about building relationships, credibility, and opportunities for followed links in the future.
🔍 Pros:
- Allows for brand exposure and potential link amplification
- Contributions can lead to followed links from reputable platforms and publications
- Provides opportunities to establish credibility and expertise
- Increases the chances of attracting indirect SEO value through link amplification
⛔ Cons:
- No direct link equity passed for immediate SEO value
Resources:
- Moz bar: [Website URL]
- Quora: [Website URL]
- Forbes: [Website URL]
- Medium: [Website URL]
- LinkedIn Pulse: [Website URL]
